The Perth Bears hope the presence of Mal Meninga will give the NRL's 18th team immediate cut-through in an AFL-dominated city after unveiling the Immortal as the head coach of the start-up franchise. At a press conference in Sydney on Friday, Meninga was locked in as the Bears' inaugural coach on a three-year deal. It is his first foray into club coaching in more than 25 years. Meninga has renounced his role as coach of the Australian Test team ahead of an end-of-season Ashes tour. The 64-year-old will now set about building a competitive roster for the Bears' first NRL season in 2027. "This is one of the most exciting challenges of my career," Meninga said. "To have the opportunity to take our great game back to Western Australia to start a new team and to bring with it a much-loved rugby league community and heritage brand in the Bears. "It's a great privilege and responsibility I've been given to be one of the leaders in the formation of the club. "I'm looking forward getting to stuck into the work that needs to be done to deliver a team that represents WA and is competitive from day one." Meninga has built a terrific resume working as a representative coach with the Kangaroos, Queensland and Papua New Guinea, but hasn't worked at club level since he left the Canberra Raiders in 2001.