Cricket is developing in Washington DC Getty Images In the words of owner Sanjay Govil, a highly successful tech entrepreneur, Major League Cricket defending champions Washington Freedom have sought an “aggressive campaign” to become a visible part of the sports landscape in Maryland and beyond. It has seemingly done the trick so far with the fledgling American T20 competition only in its third season. Freedom games have been broadcast live at certain bars in the DC area while the team have received healthy media exposure, including regular spots on National Public Radio. Making use of being nestled in the nation’s capital, Freedom also have held major events, including with the Department of State, in efforts to build strong relations among powerbrokers and also raise the profile of cricket - by some metrics the world’s second most popular sport. “We’ve been received very well by the community and the local media,” Govil told me in a phone interview. Washington Freedom are defending MLC champions (Photo Arjun Singh / Sportzpics for MLC) It’s promising first steps, but Govil knows a permanent home ground is needed to unlock Freedom’s potential. The unusual dimensions of an oval-shaped cricket ground, with a turf strip in the middle, makes it challenging for MLC franchises to find suitable infrastructure. MORE FOR YOU Only Texas Super Kings have a permanent facility after repurposing a vacant baseball ground in Dallas, which has become the hub of American cricket and hosted most of the MLC games over the first two seasons. Kick-starting this ongoing tournament with a bang, the MLC was played in the west coast for the first time with San Francisco Unicorns playing its home games at the iconic Oakland Coliseum in what is currently a one-season arrangement. ForbesSilicon Valley And Hollywood Identities Invest In San Francisco Unicorns Cricket FranchiseBy Tristan Lavalette Plans to build a cricket stadium at George Mason University were scrapped, but Freedom’s pursuit has continued with a site earmarked. Govil was tight-lipped on specific details, but there have been reports that Freedom are looking to develop in Frederick, about 45 miles north of Washington DC. Govil said he hoped government approvals would be sorted by August and that initial plans centered on a 10,000-seat multi-purpose stadium being built in time for the 2028 season. “We really need a cricket stadium for the D.C. area, Virginia and Maryland,” Govil said. “That’s really going to grow the fan base, so they can watch us in person. There are a lot of other opportunities too.” A home ground could also lure international cricket with the U.S. men’s and women’s teams likely to host series ahead of the Los Angeles Olympics, cementing the country as a big ticket destination beyond traditional boundaries. “The potential is huge. The east coast is ideally suited for the Indian market, so we want to host international cricket series,” Govil said. Along with Unicorns, Freedom are outliers without Indian Premier League investment ties but do have a partnership with Cricket New South Wales. Their international footprint has expanded after Govil secured a 50 per cent stake in Welsh Fire, a professional cricket team in the Hundred competition that has a $110 million valuation. “Absolutely going to have a partnership (between Freedom and Fire),” Govil said. "We can offer players and coaches to be engaged in the U.S. and U.K. through the summer, essentially part of the same program as the synergies develop between the two." Glenn Maxwell is Freedom's captain (Photo by Arjun Singh/Sportzpics for MLC) As more cricket leagues emerge, while established ones like Australia’s Big Bash League consider privatization, Govil looms as an intriguing figure in a traditionally staid sport undergoing rapid change and an influx of cash. He was born in Montreal before moving to India during his formative years with his parents, where he naturally developed a love for the country’s favored sport. “Growing up in India, the love of cricket was there, and even when I moved back to the U.S. I was constantly engaged in watching and playing cricket," he said. Govil’s career took off when he moved to Washington D.C. and started Infinite Computer Solutions in 2001. It boasts an annual revenue of $2 billion with 20,000 employees globally while he also owns Zyter TruCare, a leading healthcare technology platform. “Washington D.C. is obviously where I started my business. It’s been a very good place for me and it’s very multicultural,” Govil said. “I couldn’t have found a better way of giving something back to the community than the Washington Freedom.” Freedom - a “unique name that everyone stands for”, says Govil - are now entrenched in an underrated sports city marked by a passionate fanbase enduring plenty of heartbreak over the years by their seemingly cursed franchises. Just recently the Wizards, whose only NBA championship was as the Bullets in 1979, had the second worst record this season only to miss out on the Cooper Flagg sweepstakes and slide to No.6 in the upcoming draft. The Freedom’s emergence might just change the city’s sports luck. They have already brought home an elusive title having stormed to victory last season under legendary Australian Steve Smith. Those hard-bitten local sports fans needing a tonic might just want to jump on the Freedom bandwagon. Steve Smith captained Freedom to the title in 2024 (Photo by GLYN KIRK/AFP via Getty Images) ... More AFP via Getty Images “It’s a very hungry sports market, with amazing fans who haven’t had a lot of success," Govil said. "We have an opportunity to capture the market in the southeast of the country, which has no other teams. “We’re trying to create a movement and at the same time grow a league.” Editorial StandardsReprints & Permissions