Kylie Kelce wants to keep girls in the game. The field hockey coach, podcaster and girl mom of four is continuing her partnership with Dove in pursuit of an important mission — helping girls build body confidence. With 1 in 2 girls dropping out of sports during adolescence, largely due to body image issues, the mom and athlete shares that she hopes to drive home the message that all bodies belong in sports. "I think it's a matter of making sure these girls know that they can appreciate their body for what it can do instead of what it looks like," Kylie tells PEOPLE. "You're not going to be a cookie-cutter. If we were cookie-cutter, that would be really lame. It would be a sad, boring world if we all looked the same or were built the exact same. So I think it's the most obvious, in sport, that your body can do amazing things and that it doesn't necessarily have to look a certain way to do that." Never miss a story — sign up for PEOPLE's free daily newsletter to stay up-to-date on the best of what PEOPLE has to offer​​, from celebrity news to compelling human interest stories. This year, Kylie has led by example, pushing herself out of her comfort zone as the host of the Not Gonna Lie podcast. While she admits it can be "terrifying" to open up her life to others this way, the 33-year-old says she beats the uncertainty by knowing she's taking control. "My main focus is the theme that it's always been, which is if you're going to have to talk about me, you should talk about things that matter. So it's so exciting to have the podcast. I'm so excited to make the connection with women, with women in sports, with moms," she explains. "I feel so fortunate to be in the position that I'm in, but I'm super happy that I get to do things like partnering with Dove and still doing work with the Eagles Autism Foundation and doing things that really truly speak to my soul and my heart," Kylie continues. "I want people to know that it's all fun and games to talk about the Kelces, and it might be the hot, clickable item, but if I'm involved, I would prefer it have to do with things like the Body Confident Sport Initiative," she adds. "Those are the things that matter and those are the things that should be taking up space and those are the things that should be in front of everyone, so that's what I'm going to continue to do." Of her vulnerablity, she adds, "I'm letting people in a little bit by talking about our lives and other stuff on the podcast and our experience day-to-day, [but] at the end of the day, these are the things that truly matter and these are the things I'm so grateful to get to be a part of." Kylie is also proud to put forth guests who are speaking to important subjects, like Olympian Ilona Maher. "She is so impressive, and the way that she talks about strength as opposed to limiting her body in what she eats, how she looks, and saying that her body is beautiful, because she knows what it can do and it's helped her excel at rugby, through and through," Kylie shares. "I've gotten a chance to talk to so many people at this point, so many people with a connection to sports, even if they are no longer an athlete and to hear how their experience with sports or even the fact that they are still involved in sports in a different way than being an athlete, how it fuels them and how it brings them joy to be involved." She continues, "Erin Andrews and Carissa Thompson are obvious examples to me. They are involved in sports, obviously not through still being athletes, but enjoying the proximity and understanding the art and the investment and the time that is put into it. It's been so much fun to talk to such incredible women." Kylie will introduce a short film, "Fans of Confidence," at the Saturday, Aug. 9 Gotham FC game. The film flips the script: instead of fans cheering pros, Gotham FC stars show up to cheer on girls in their youth programs—making them feel seen, celebrated and encouraged to stay in the game. When it comes to building confidence, Kylie believes, "it comes from a couple of different places." "The ability of your body can give you confidence because when you work really hard and invest the time, you can excel at your sport and when you're winning or you're excelling. I think that that automatically builds a sense of confidence," she shares. Kylie continues, "I think oftentimes in sport you're on a team with like-minded people and so your peers are there to lift you up. You're there working towards a common goal. You're working together and you're also uplifting each other throughout the game, on and off the field. So it's multiple facets of sports that are able to help girls understand why they should be confident."