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neaū Water and Concacaf Kick Off Extended Partnership Through Gold Cup 2025, Powering Peak Performance Across the Pitch
@Source: ieyenews.com
Miami, FL – June 11, 2025 — neaū water, the science-driven performance water brand, and Concacaf are proud to announce the extension of their partnership through the 2025 Gold Cup. As the Official Water Partner of Concacaf, neaū will continue to fuel the region’s top soccer players with pure, additive-free hydration that’s engineered for performance—on and off the field.
This announcement follows a successful two-year collaboration that brought neaū’s proprietary H.A.R.T.™ (Hydration by Advanced Restorative Technology) to some of the sport’s most high-profile competitions, including the Concacaf W Gold Cup and Nations League Finals in 2024. Athletes across North America, Central America, and the Caribbean relied on neaū to stay sharp, focused, and resilient throughout each match.
“Our athletes demand the best—and that starts with what they put into their bodies,” said Hani Beshara, CEO of neaū. “Partnering with Concacaf has allowed us to showcase the impact of pure, high-performance hydration, free of additives and modern contaminants, at the highest level of the game. We’re honored to continue fueling the passion and power of soccer throughout the Gold Cup 2025.”
Philippe Moggio, General Secretary of Concacaf, added: “neaū has played an important role in supporting our athletes’ performance during major competitions. Their advanced hydration technology aligns perfectly with our vision for elevating soccer across the region. We’re proud to extend this meaningful partnership.”
As part of the extended collaboration, neaū and Concacaf will deepen their shared commitment to player health, peak performance , and continuous innovation, delivering hydration that meets the demands of elite competition while pushing the boundaries of soccer science.
Learn more at www.neauwater.com and www.concacaf.com.
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