The iconic British brand has expanded its appeal abroad with dealers now in North America, Asia and ... More the Middle East Morgan Motor Company In a world of SUVs and a diminishing amount of character, Morgan is a refreshing juxtaposition. Straight out of the 1950s, the Plus Four has been a constant in the brand’s lineup for 75 years. Originally known as the Plus 4, in 2020 it moved to a new chassis and earned a lettered name instead. Discussing the latest iteration of the Plus Four which launched in 2024, Jonathan Wells, chief design officer at Morgan Motor Company said, “To think of a Morgan is to picture the unmistakable silhouette of the Plus Four. During this exciting time in the company’s history, whilst we look towards broader visual experimentation across our model range, the continuous evolution of Plus Four – our time-proven brand anchor – is rightly afforded a more delicate approach. The Plus Four has been sympathetically modernised over the years Morgan Motor Company Wells continued, “The changes we have made – as with any longstanding design-led product – consider the delicate balance between tradition and innovation. For the latest Plus Four, we are proud to present an extensive list of component design updates that come together to deliver an undeniably refreshing yet reputably authentic impression. “The wings have been entirely reformed with a greater level of intelligent surfacing to control highlights and add poise. Our new headlights feature the latest illumination technology yet were born of a desire to address a more traditional and balanced frontal proportion. Our new mirrors are now formed of beautifully machined aluminium. Strategic design simplification has reduced visual distraction and celebrates enhanced quality at a component level throughout.” MORE FOR YOU What is the 2025 Morgan Plus Four like to drive? Its sleek lines make it such a recognisable model Morgan Motor Company There’s a strangely romantic and wistful feeling behind the wheel of the Plus Four. Somehow the world around seems dangerously modern and you feel like you’ve time travelled to a place that’s much more complicated and high tech than where this motor car hails from. Glancing down the louvers, you’re acutely aware that this car is a piece of motoring history reincarnated with subtly modern touches. Under those beautiful hand formed louvers is a 2.0-litre twin-turbo, inline four-cylinder BMW engine. Capable of 255 bhp and 295 lb ft, in a car that weighs little more than one tonne, it’s the perfect amount of power. Depending on your preference, it can be had with a six-speed manual or eight-speed automatic transmission. It's incredible to see how Morgan has maintained its history Morgan Motor Company While the Morgan Supersport feels targeted towards sports cars that border on supercars, the Plus Four creates the traditional sports car experience. Fitted with slightly chunkier tires than the Supersport to cushion the ride, you can imagine spending days touring Europe and never one complaining about your back. For more spirited driving, the Sport button highlights the Plus Four’s performance credentials. What is the 2025 Morgan Plus Four like inside? The focus remains on high quality feeling materials and gorgeous leather colors Morgan Motor Company It’s almost unheard of now that a car doesn’t have a huge iPad-like screen dominating the interior. I’m pleased to say, there’s not a touchscreen in sight inside the Morgan Plus Four. Behind the steering wheel, there’s a small digital display but it’s unobtrusive and features minimal information so as not to be a distraction. Unlike most modern cars that have to fit an array of annoying safety features that continuously bing and bong, Morgan is able to side step these requirements as a low volume manufacturer. Although you’re definitely better off with the airbag that’s now integrated into the steering wheel, you can’t help but daydream about an old style wooden wheel. There's something truly special about driving a modern Morgan Morgan Motor Company Even though it’s resolutely subtle about technology, it’s easy to connect a phone and play music through the Bluetooth system, enhancing its everyday usability. All other controls are tactile buttons and dials and the cabin remains fairly minimal and relaxed. How much does the 2025 Morgan Plus Four cost? A Plus Four is a staple in many classic car lovers' collections Morgan Motor Company The Plus Four is the entry point to Morgan’s four wheeled range. Starting from around £70,000 ($94,500) for the manual version, a variety of optional aesthetic and functional extras can be added to tweak the specification to your liking. Part of the magic with Morgans is seeing each owner’s personality gradually come to life as the vehicles make their way through the factory. The example I drove was fitted with around £15,000 ($20,200) worth of options from simple things like a special paint colour to exciting enhancements like an active sports exhaust. Both the touring and dynamic handling packs add just under £2,000 ($2,700) to the vehicle’s price tag to include air conditioning and heated comfort plus seats. Morgan Plus Four Technical Specification Price as tested: £89,515 ($120,900) Engine: BMW 2.0-litre TwinPower Turbo, inline four-cylinder Power: 255 bhp Torque: 295 lb-ft 0-62 mph: 4.8 secs Top speed: 149 mph Editorial StandardsReprints & Permissions