SUBSCRIBE & SAVE Less than $3 per week View Profile The Explainer Talking Points The Week Recommends Newsletters From the Magazine The Week Junior Food & Drink Personal Finance All Categories Newsletter sign up Talking Point The US Open's controversial 'superstars' doubles format New shortened competition attracts star pairings and bigger audiences to grand slam tennis event Newsletter sign up Although they were knocked out in the first round, Carlos Alcaraz and Emma Raducanu were two of the star attractions in the mixed doubles (Image credit: Frey / TPN / Getty Images) Richard Windsor, The Week UK 21 August 2025 The US Open has staged its new quickfire mixed doubles event at Flushing Meadows in New York this week, but not everyone is happy about the changes. The format, which boasts an increased prize pot of $1 million and shorter matches, took place during "fan week", which precedes the US Open singles tournaments, and offers places to top singles players over doubles specialists. The two-day competition has attracted huge attention thanks to the big names competing, with the likes of Emma Raducanu and Carlos Alcaraz, as well as Olga Danilovic and Novak Djokovic, teaming up. Subscribe to The Week Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives. SUBSCRIBE & SAVE Sign up for The Week's Free Newsletters From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox. From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox. 'Gimmicky sporting reformat' The new 16-pairs format was hailed as an "exciting prospect" when it was revealed in February, offering tennis fans the chance to see the "world’s top male and female players competing alongside one another", said The Independent. Even so, it's "difficult to shake the thought that this event has the feel of an exhibition" with its "quickfire scoring system" and the fact it was to take place "prior to the official US Open start date". The idea is in "deep contrast to the tradition and prestige which usually is the hallmark of any Grand Slam event". You can see why the "truncated nature of matches" and "generous prize money" have attracted the top stars, but it does feel like in the "era of the great gimmicky sporting reformat, tennis finally has its turn", said The Telegraph. The matches are best of three sets, with sets of up to four games, rather than the usual six. And there is no "advantage" point at deuce; the winner of the next point wins the game. But the very first match showed, however, that this "shortened, starry format has a future". Sign up for Today's Best Articles in your inbox A free daily email with the biggest news stories of the day – and the best features from TheWeek.com Contact me with news and offers from other Future brandsReceive email from us on behalf of our trusted partners or sponsorsBy submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over. Doubles specialists prove point The loudest objection has been that seasoned mixed doubles players have "lost an opportunity to win a Grand Slam" and "an avenue to make money", said Flashscore. "But the facts are, people just don't watch doubles" and "supporters are only really drawn to their favourite singles player". Taking the "emotion out of it", the previous format "doesn't really make any sense" for players, who are "earning a fifth of the prize money, but they're not being watched". Ultimately, it was Andrea Vavassori and Sara Errani, the "only doubles specialist team" in the 16 pairs, who beat the "singles superstars" and took home the $1 million prize last night, said The Guardian. The Italians had been determined to prove the value of doubles players and "made their points clear". But so did the US Open organisers. Their aim was to "create a bigger stage" for a format "deemed obsolete" and the interest it has subsequently generated is "undeniable". And the 25,000-seat Arthur Ashe Stadium was almost full for yesterday's semi-finals and final, "with only a slither of empty seats at the very back", said the BBC. Richard Windsor, The Week UK Social Links Navigation Richard Windsor is a freelance writer for The Week Digital. He began his journalism career writing about politics and sport while studying at the University of Southampton. He then worked across various football publications before specialising in cycling for almost nine years, covering major races including the Tour de France and interviewing some of the sport’s top riders. He led Cycling Weekly’s digital platforms as editor for seven of those years, helping to transform the publication into the UK’s largest cycling website. He now works as a freelance writer, editor and consultant. Sudoku medium: August 21, 2025 The Week's daily medium sudoku puzzle Sudoku hard: August 21, 2025 The Week's daily hard sudoku puzzle Crossword: August 21, 2025 The Week's daily crossword You might also like Jack Draper: can Britain's Wimbledon hopeful unseat Carlos Alcaraz? 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