World-class sport is available at the fingertips of all who want to see the best athletes in the world match skills with each other. Yes, for lovers of sport cable TV is indeed a blessing, the remote control opening up many viewing opportunities. A sports fan can switch on his television set to see one of the best basketballers in history, LeBron James, strut his stuff in a Los Angeles Lakers uniform, battling in the NBA playoffs at age 40. On the same day, that fan might witness our very own -Nicholas Pooran at his brilliant best, smashing sixes for -Lucknow Super Giants in the IPL. He or she may choose to switch to a European football duel featuring Manchester United. There’s plenty on offer in terms of live sport. There are some local options as well. It’s difficult, though, for the local product to compete for viewers. And it’s not just about the standard of play at home. A local basketball league cannot compare to the NBA with the likes of King James, Stephen Curry, Anthony Edwards and Nikola Jokic on show. Nor can a local cricket league match the skill level of the IPL with Pooran, Virat Kohli, Jasprit Bumrah, Jofra Archer and Sunil Narine featuring on the cast. Supporting content, however, makes a huge difference. Here in T&T we need to raise the bar, and create content that will capture the interest of viewers—sports fans and non-fans alike. In the build-up to Thursday’s UEFA Europa League semi-final, first leg showdown between Manchester United and Spanish team Athletic Club, Rush Sports aired a feature on United’s Cameroonian goalkeeper, Andre Onana. Viewers got to know Onana’s story. Consequently, viewers who had not planned to watch the match stayed on Rush to enjoy United’s 3-0 triumph. The Onana feature is the type of content that adds value to sports coverage. There is a shortage of quality local content. As much as many of us were informed and entertained by the short Onana piece, we would love to get the backstory on our local sporting heroes as well. Who is telling the stories of our past, current and future stars? Both the Government and corporate T&T ought to invest in the creation of such content. In the case of those who have already retired from sport, there needs to be a sense of urgency. No one lives forever, so we need to ensure that the many important stories that make up our sporting history are told before it’s too late. During the Carnival season, we lost one of our sporting greats, Kent Bernard passing away at the St James home of his lifelong friend and 1964 Olympic Games teammate, Edwin Skinner. Bernard, Skinner, Wendell Mottley and Edwin Roberts teamed up for men’s 4x400 metres bronze at the ’64 Olympics in Tokyo, Japan. Mottley also seized 400 silver, while Roberts claimed 200 bronze. Their story was told in the 2014 TV6 documentary series, Birth of a Track Nation. There’s a need for much more of that type of quality local sporting content.